Organising a group trip often starts with a simple search: finding a reliable hotel in a good location that can comfortably accommodate dozens of guests. For over twenty years, HotelGroupes has been supporting tourism professionals through a network of independent hotels committed to a quality charter dedicated to hosting groups. Today, the network is taking a new step forward with the launch of its new website, designed to be simpler, clearer and better tailored to the needs of its users. In this article, we outline the developments of this new platform, as well as the improvements that make it easier to organise your group stays and tours throughout France.
A new HotelGroupes website to make organising group trips easier
HotelGroupes has launched a new version of its website. This revamp has a simple aim: to enable group travel organisers to find a hotel that meets their needs more quickly.
Since 2004, the network has brought together independent hoteliers specialising in accommodating groups throughout France. Today, more than 320 establishments are part of this initiative and welcome tourist, school, business and community groups every year.
With this new platform, finding accommodation is now easier than ever. Key information is readily available, making it simpler to plan a holiday or a tour.
A platform designed for tourism professionals
Coach operators, travel agencies, associations, businesses or schools: the website has been designed to meet the specific needs of group organisers.
Users can freely browse the hotels in the network, access useful information and contact the establishments directly to request a quote or check availability.
Communication remains simple and quick. Hotels undertake to reply within 24 hours at the latest, and rates are provided directly, without any intermediaries, to ensure a direct relationship between the organiser and the hotel.
A simpler and clearer experience for users
With this revamp, HotelGroupes now offers a more intuitive platform.
The new website therefore focuses on clarity, ease of use and direct access to the network’s establishments.
Smoother navigation
The new interface makes it easier to search for group accommodation. Users can now access regions, destinations and properties more quickly.
The map of France and the regional pages make it easy to identify hotels in a particular area. This layout makes it easier for coach operators, travel agencies and organisations to plan a tour or a holiday.
Each property page brings together the key information needed to quickly assess whether the hotel meets the group’s requirements.
More structured information
The new website highlights the accommodation options and services available for groups. The hotel profiles clearly outline the key details needed to organise a group stay:
- capacity;
- geographical location;
- services available;
- facilities suitable for groups.
A more user-friendly website, true to the spirit of the network
With this new version of the website, HotelGroupes is not only updating its digital platform. The network is also reaffirming what has set it apart for over twenty years: a network of independent hotels dedicated to catering for groups.
Behind every venue, there are teams who know the local area well and who help organisers plan their events.
Establishments with strong regional roots
The hotels in the network all have one thing in common: they are deeply committed to their local area and to welcoming travellers.
Whether it’s a stopover on a coach tour, a school trip or a business trip, each establishment offers an experience that reflects its local area. Groups thus discover not only suitable accommodation, but also a destination and local expertise.
A direct and personalised relationship
Organising a group trip often relies on simple and effective communication. That is why HotelGroupes encourages direct contact between organisers and accommodation providers.
Requests are handled directly by the hotel teams, who are familiar with their accommodation capacity and the specific features of their destination. This direct relationship enables us to provide swift responses tailored to the needs of each group.
A new visual identity to reflect the evolution of HotelGroupes
The website redesign also marks a shift in the network’s image. This new version features a modernised artistic direction that better reflects the spirit of HotelGroupes: a professional network, firmly rooted in local communities and dedicated to catering for groups.
This new visual identity creates greater consistency between the content, the visuals and the user experience.
Visuals that showcase the destinations
The new website gives greater prominence to photos and the surroundings of the venues. This approach enables group organisers to get a better sense of the destinations offered by the network.
Regions, towns and attractions are now presented in a more immersive way, making it easier to plan a holiday or a tour.
A more modern image for the network
This new artistic direction also reflects the network’s development and its commitment to staying in tune with the needs of tourism professionals.
The new website thus represents a more up-to-date platform that remains true to HotelGroupes’ values: a warm welcome, simplicity and a close relationship with group travel organisers.
A new website to support group organisers
With this new version of its website, HotelGroupes has a clear objective: to make it easier for group travel professionals to organise trips and tours. Smoother navigation, better-organised information and a modernised visual identity all contribute to a more enjoyable and efficient experience.
This development also reflects the network’s commitment to staying close to its users and continuing to promote the hospitality offered by independent hoteliers who have signed up to the HotelGroupes charter.
